More Than a Tournament—It's A Movement.
Who we areONE VISION.
ONE VISION.
PURE HOCKEY.
The 400 Cup was born out of a simple but powerful idea: to create a hockey experience that’s high-intensity, unforgettable, and built for players of all ages and levels. From youth tournaments to adult showdowns, the 400 Cup delivers year-round competition that pushes players to their limits—and beyond. With a focus on elite organization, competitive environments, and a deep love for the game, we’re redefining what a tournament can be. Whether you’re just starting out or chasing your next championship, the 400 Cup is where you come to compete, grow, and leave it all on the ice. At the heart of it all is Jonathan, founder and driving force behind the 400 Cup.
With 10 years of experience in Sales & Business Development, Jonathan brings a wealth of expertise in building Go-To-Market strategies, developing competitive environments, and executing high-impact initiatives. A graduate of Seneca College in Marketing & Ecommerce Sales and the University of Toronto’s Business Certificate Program, Jonathan’s extensive background also includes a completed HTCP Level 1 Certification. His education and hands-on experience in business development and team management have shaped his vision for the 400 Cup, creating a space for athletes to test themselves, build community, and create lasting memories. His passion, vision, and commitment to excellence fuel the 400 Cup’s growth and reputation across the hockey world.
High-Intensity Competition
Every game is fast-paced, hard-fought, and built to challenge players at every level. We don’t just host tournaments—we host battles on ice.
Player Development & Growth
We’re here to elevate the game—helping players sharpen their skills, grow their confidence, and push past limits in a competitive environment.
Professional Organization & Experience
From scheduling to execution, every detail is dialed in. Our events run smoothly so players, parents, and coaches can focus on the game.
All Ages. All Levels. One Ice.
From first-time players to seasoned vets, the 400 Cup is built for everyone. We create space for youth and adult athletes to thrive, compete, and belong.